Weekly Newslet​ter

Week of December 23, 2025

Volume 3, Issue 49

đź•‘ 12 minute read

PACKAGE TRANSFER RESTRICTION
EFFECTIVE JANUARY 2026

Beginning January 1, Zenoti will automatically enforce the existing policy-limiting package transfers to three within a rolling 12-month period. While this policy has always been in place, the system update ensures consistency across all locations, protects package integrity, and reduces misuse. Managers play a key role in reinforcing this change—aligning teams, coaching client conversations, and proactively identifying members who may be impacted. 

Click below for full details, recommended scripting, and a manager checklist to support a smooth transition.

LEARN MORE
Q1 EVENT GUIDE
AVAILABLE NOW!

The Q1 2026 Event Guide is now available and designed to help owners and spa managers maximize member conversion, gift card sales, and long-term loyalty during one of our highest-opportunity quarters. With many first-time guests visiting to redeem holiday gift cards, Q1 is a critical moment to turn new faces into loyal members. 

This turnkey guide includes promotion details, scripts, best practices, key metrics, and team motivation tools to help you execute each promotional window with confidence and consistency. 

Review the guide with your team now so you’re fully prepared for a strong start to the year.
Access the full Q1 Event Guide on FranConnect or via the link in this newsletter.

LEARN MORE
MANAGER MINGLES
COMING JANUARY 2026

We’re kicking off 2026 with the launch of Manager Mingles, a new monthly training series designed to help Spa Leaders strengthen conversion, elevate guest experiences, and drive revenue through practical, real-world strategies. 

The first session in January is 100% conversion-focused and features a special guest: Hand & Stone Founder, John Marco, who will share the sales and service principles that helped build Hand & Stone from the very first location. Leaders will gain actionable insights on confident pitching, effective objection handling (including gift card redeemers), and building a sales-coaching culture that delivers results all year long.

LEARN MORE
SERVICE MENU UPDATE
EFFECTIVE DECEMBER 16TH

Based on feedback from you and your teams, we made two targeted updates to the service menu effective December 16. These revisions reintroduce separate internal service codes for Aromatherapy scents and Alternative Massage Modalities to improve operational clarity, inventory management, and MT certification tracking—while keeping the guest-facing experience simple and consistent. 

Guests will continue to see a single Aromatherapy option and no change to the printed or online menus for modalities, but teams will benefit from clearer selections in Zenoti.

LEARN MORE
Ops Drop
PLAN FOR PROFIT: 2026 GOALS

Strong 2026 results start with intentional planning. This short article outlines a simple, practical framework to help owners and managers set goals that actually drive profitability — not just revenue. 

You’ll learn how to start with breakeven, define a realistic profit margin, translate goals into services, memberships, and gift cards, and set expense and operational targets using utilization and ProfitKeeper insights. The article also highlights the importance of reviewing month-over-month performance and adjusting for seasonality and promotions. 

READ MORE
CORPORATE GIFT CARD CONTEST
TRACKER NOW AVAILABLE

Our official tracker is now live, and we’re excited to share the contest results so far. Multiple winners will be recognized based on year-over-year gift card sales, with a minimum 15% total conversion required to qualify.

TRACKER HERE

Knowledge Center

Tech Support Contact Info

Franchisee Resources

Conference Information

Calendar

Subscribe to the Calendar & Stay Connected

View and register for upcoming events directly in your Outlook Calendar.

Follow the steps below to subscribe based on your Outlook version:

For New Outlook (Windows & Mac Desktop)
  1. Open Outlook on your computer.
  2. Click the Calendar icon in the left-hand toolbar.
  3. Select Add calendar, then choose Subscribe from web.
  4. Copy and paste the following URL: https://calendar.google.com/calendar/ical/80f7666d6d12a6df7f2bd3a22b2fcecf998fbbe5c08c4c197408e597116e97f5%40group.calendar.google.com/public/basic.ics
  5. Customize the calendar (name, color, charm) and select Import.

Please Note:
It may take up to 24 hours for the Google Calendar to sync with Outlook. Once subscribed, Outlook will continue to check for updates automatically.

For Classic Outlook (Windows Desktop)
  1. Open Outlook on your computer.
  2. Go to File > Account Settings > Account Settings.
  3. Under the Internet Calendars tab, click New.
  4. Copy and paste the following URL: https://calendar.google.com/calendar/ical/80f7666d6d12a6df7f2bd3a22b2fcecf998fbbe5c08c4c197408e597116e97f5%40group.calendar.google.com/public/basic.ics
  5. In the Folder Name field, enter the calendar name you'd like to use, then click OK.

Please Note:
It may take up to 24 hours for the Google Calendar to sync with Outlook. Once subscribed, Outlook will continue to check for updates automatically.

📌 Add the Calendar today to ensure you never miss an update.

Operations

Q4 Operations Resources 

Pre-Sales Best Practices

Q4 Event Guide

Q4 Chainwide Contest

Manager Webinar Recording

Manager Webinar Slides

Announcing the Q1 2026 Event Guide

We’re excited to share the Q1 2026 Event Guide, now available for owners and spa managers. This quarterly guide provides a clear, turnkey plan for how to maximize member conversion, gift card sales, and member loyalty during one of our highest-opportunity seasons. 

Inside, you’ll find everything you need to activate each promotional window with confidence — including offer details, scripts, best practices, metrics, and team motivation tools  

Q1 is when many first-time guests walk through our doors to redeem holiday gift cards. This guide is designed to help your team turn those first visits into long-term relationships — and do it with ease and consistency across all locations. 

Your Roadmap for a Strong Start to 2026

We encourage you to review the guide with your team so you’re set up for success ahead of January 1. 

Access the full Q1 Event Guide on FranConnect or via the link in this newsletter. 

Now let's kick off a successful start to the year! 

Q1 Event guide
Introducing

MANAGER MINGLES

A New Way to Learn, Grow, and Lead Together

January 14th @ 12:15pm 

Starting the Year Strong: High Conversion Strategies


Guest Speaker: Founder, John Marco and top-performing conversion leading spa from past January results

Focus:

  • Reviewing top conversion trends from previous years
  • What January’s strongest locations did differently
  • Actionable coaching strategies leaders can implement immediately

We’re excited to introduce Manager Mingles, a new monthly leadership development series designed to help Managers grow, connect, and strengthen performance across every location. Each session focuses on timely, seasonal business needs and brings together insights from multiple departments so managers see the full picture of how their work drives results.

You’ll hear directly from top performers who share what’s working in their spas, along with practical strategies you can put into action right away. From membership sales and gift card growth to hiring, retention, and coaching, Manager Mingles reinforces the skills that matter most. The format is open, conversational, and focused on real-time problem-solving—creating space for managers to ask questions, share challenges, and learn from their peers.

And there’s meaningful value for participants: each session earns 1 Hard Skill and 1 Soft Skill credit toward Manager status levels. You’ll gain cross-functional insights, expand your network, and walk away with tools you can apply the same day.

Manager Mingles is all about growing stronger together—supporting consistent leadership, sparking new ideas, and helping every manager lead with confidence.

Please join us for our first Manager Mingle, featuring founder and co-host John Marco!

REGISTER HERE

Package Transfer Restriction (Zenoti Update January 2026) 

Effective January 2026: System-Enforced Limit of 3 Package Transfers in a Rolling 12-Month Period 
ACTION GUIDE LINKED HERE

Marketing

Tempo Ad Builder is Here!

We’re excited to announce the launch of Tempo, a new ad builder now available in Lytho.

With Tempo, you’ll have access to custom, pre-approved templates that make it easy to create tailored marketing materials while maintaining brand consistency. This tool gives you more flexibility and control over local advertising, with a streamlined, user-friendly experience.

learn more

FEEDBACK SURVEY

We want to make sure the ad builder templates (Tempo) and marketing resources we provide are genuinely helpful to your spa. By taking this short poll, you'll help us shape future ad templates and tools to better support your needs.

Take Survey